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Steering eCommerce projects at with a strategic approach, my tenure reflects a deep-seated proficiency in UI/UX design and strategic business development. At Gerber Childrenswear, we realized significant enhancements, improving site speed and user engagement, which are testaments to our team's collaborative efforts in project and risk management.

My expertise lies at the confluence of technology and design, employing tools like Figma and programming languages to sculpt user-centric digital experiences. I have systematically advanced project outcomes, ensuring that every project brief is transformed into an actionable and successful execution plan that aligns with the strategic vision of our stakeholders.As an Ecommerce Web Project Manager at Gerber Childrenswear, Inc, I adeptly manage e-commerce functions, optimize conversion rates, and drive exceptional user experiences across three distinct Shopify websites. My SEO proficiency enables me to leverage Google Analytics data to optimize performance and recommend effective e-commerce solutions.

At TelWare Corporation, I contribute to both front-end and back-end development of telecommunication applications using Python framework. I am dedicated to crafting user-centered designs and prototypes that resonate with our target audience, leading to increased user satisfaction and product success.

I am equally enthusiastic about the power of Inbound Marketing, utilizing creative content to boost brand identity, engage audiences, and drive results. My experience includes collaborating with cross-functional teams to create powerful PowerPoint presentations that elevate brand presence and lead to revenue growth.

Contact:
Feel free to reach out to me via email or phone for collaboration opportunities or to discuss how I can contribute to your creative projects.

LinkedIn: linkedin.com/in/saraminerva
Email: sminervareynolds@gmail.com
Phone: +1 864-562-6155

 

Senior Digital Project Manager, Up&Up, a GMB Brand

Greenville, SC
 

  • Led end-to-end management of digital projects for higher education and non-profit clients, collaborating with cross-functional teams to define project scopes and deliverables.
     
  • Utilized data analytics to measure project performance and provide actionable insights for process improvement.
     

  • Acted as the primary point of contact for clients, fostering relationships through regular updates and progress reports.
     

  • Championed Agile methodologies to adapt to evolving project requirements and ensure timely delivery of high-quality outputs.
     

  • Conducted post-project evaluations to identify successes and areas for improvement, contributing to the optimization of workflows and future project strategies.

Ecommerce Web Project Manager, Gerber Childrenswear, Inc, Greenville, SC
 

  • Led external development teams in Shopify website development for three different brands, optimizing e-commerce functions to enhance conversion rates, user experience, and inventory management.

  • Utilized SEO best practices and leveraged Google Analytics data to drive higher conversions.

  • Maximized revenue through effective upselling and cross-selling strategies.

  • Gathered project requirements, authored comprehensive project briefs, and developed detailed project execution plans.

  • Created, monitored, and controlled project timelines, budgets, resource allocation, and quality plans.

  • Identified, assessed, and proactively mitigate potential project risks to ensure smooth execution.

  • Established clear success metrics for each project and regularly monitored and reported progress to stakeholders.

  • Maintained open and effective communication channels to keep stakeholders informed about project status.

  • Cultivated strong, trusting relationships with all project stakeholders to foster collaborative teamwork.

  • Demonstrated keen judgment in escalating critical issues to Program Managers and Project Stakeholders.

  • Ensured alignment among stakeholders regarding project goals and objectives.

  • Consistently delivered projects on schedule and within budget constraints.

  • Displayed a proactive approach in independently identifying and resolving challenges with minimal guidance.

  • Provided mentorship and coaching to fellow project managers to foster professional growth.

  • Advocated for project management best practices across the Support organization and within Shopify.

  • Effectively managed a team of outsourced developers, fostering seamless collaboration and delivering exceptional results.

  • Proficiently analyzed and authored Shopify templates in Liquid JS and Ruby, contributing to the brand's online success.

  • Collaborate with cross-functional teams to define and prioritize project requirements and deliverables
     

UI/UX Developer, TelWare Corporation, Charlotte, NC

UI/UX Developer

  • Develop front-end and back-end solutions for telecommunication applications using Python framework.

  • Conceptualize and implement comprehensive UI/UX design strategies.

  • Create wireframes, prototypes, and visual designs to deliver high-quality user experiences.

  • Collaborate with marketing and software engineering teams to tailor digital experiences for users.

  • Established a UI library in Figma, HTML, CSS, and JavaScript for DevOps team style standards.

Freelance Design, Yardbird Marketing

  • Collaborated with diverse clients, including Blue Shore Direct, Rogue Marketing, and Microbiological.

  • Provided web design, Shopify development, and digital assets for Worldly Goods.

  • Delivered various print collateral and digital media solutions for companies in Charlotte
     

Bachelor's Degree, Pratt Art Institute

UNCC Full Stack Coding Certification
 

UX Foundations: Style Guides and Design Systems

LinkedIn

Issued Sep 2021

 

UX Research: Going Guerrilla

LinkedIn Learning

Issued Sep 2021

 

Fundamentals of Business Analysis

Udemy

Linux for Beginners

Udemy

Programming in HTML5 with JavaScript and CSS3

General Assembly

The Agile Samurai Bootcamp

Udemy

Who's Who World Excellence in Design

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